Today, Seth Godin (long-time marketing guru and thought-leader) presented an interesting offer on his blog. It caught my eye because it offer some interesting insights about the intersection of thought-leadership marketing, social networks, and social capital.
His next book, Tribes, will come out in late October. If you pre-order his book and send an electronic receipt [...]
Archive for July 29th, 2008
Seth Godin Creates a Tribe through Social Capital
Written by: Bill Sherman on Tuesday, 29 July 2008, 1:06 PM
2008/09/25: Layoffs, Loneliness, and the Decay of Social Capital
by Bill Sherman
2008/09/24: Globalization Mindsets: Investing in Social Capital
by Bill Sherman
2008/09/22: Smart Phones vs. People
by Bill Sherman
2008/09/19: Recovering from a Break-In: A Social Capital Story
by Bill Sherman
2008/09/18: Crises of Confidence and Social Capital
by Bill Sherman
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Planned Books
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Social Capital: A Multifaceted Perspective by Unknown |
Current Books
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Governing the Commons: The Evolution of Institutions for Collective Action (Political Economy of Ins by Elinor Ostrom |
Recent Books
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Yes!: 50 Scientifically Proven Ways to Be Persuasive by Noah J. Goldstein |
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Structural Holes: The Social Structure of Competition by Ronald Burt |
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Strategy and the Fat Smoker; Doing What’s Obvious But Not Easy by David H Maister |
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The Back of the Napkin: Solving Problems and Selling Ideas with Pictures by Dan Roam |
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Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant by W. Chan Kim |