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Archive for May 2nd, 2013


Counteracting the Danger of a Good Idea | Conducting a Premortem

Written by: Bill Sherman on Thursday, 2 May 2013, 4:27 PM

Good ideas can be dangerous. They can actually diminish our ability to create impact. When we see a good idea, it’s easy to quickly fall in love. We swoon. We emphasize the idea’s best features, and we overlook its risks and faults. Soon, things begin to fall apart (quite unexpectedly), and we wonder “what happened?” […]

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Posted in: Impact, Psychology and Behavior | 2 Comments on Counteracting the Danger of a Good Idea | Conducting a Premortem


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