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A-Ha Moments

Responding to Good/Bad News

Written by: Bill Sherman on Friday, 22 August 2008, 10:22 AM

There’s an old saying that good news travels fast but bad news travels faster. In this age, the speed of communications really doesn’t matter–it’s the quality of communications.

When someone reaches out to you with truly great news or horrible news, take a moment to plan your reply. How can you make your response quick and personal? The personal response strengthens bonds.

For example, this week, I shared some really good news with close friends. I sent out a quick individual note by e-mail to each of them.Within moments, my phone started ringing with people who called to congratulate me.

They took my e-mail and strengthened the bond through a real-time call. I went from feeling good to feeling on cloud-nine because people wanted to celebrate that good news with me.

By increasing the human element of your response, you strengthen the bonds between yourself and the other person. Keep that in mind the next time someone shares good/bad news with you. You’ll make a powerful impact.

2 Responses to “Responding to Good/Bad News”

  1. BNI Blog » Responding to Good/Bad News Says:

    […] I posted to this blog  a few weeks back with  Bill Sherman who has a Social Capital blog – Aha Moments.  This posting today from Bill is particularly pertinant and I thought that I would take the […]

    August 24th, 2008 5:47 pm

  2. Joe Franklin Says:

    Congrats on the good news!

    When people receive bad news, I think it’s a bit intuitive to put up some defenses, and perhaps react out of character. Your advice on taking a moment to respond is pure gold. That extra moment could mean the difference in creating a stronger bond or potentially pushing someone away, even unintentionally.

    August 25th, 2008 1:29 pm

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