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Archive for the ‘Strategies’ Category

Social Capital Example: Stephanie’s Story

Written by: Bill Sherman on Monday, 21 July 2008, 1:09 PM

This weekend, I visited San Jose for work and to celebrate a friend’s birthday. While I was there, my friend Stephanie Sparks created an excellent example of how you can use your social capital to help others. I’d like to share her story with you. It’s really pretty cool. Stephanie works in San Jose as […]

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Posted in: Social Capital, Strategies | 1 Comment on Social Capital Example: Stephanie’s Story

Differentiating Yourself in a Downturn (and Beyond)

Written by: Bill Sherman on Wednesday, 9 July 2008, 8:57 AM

If you ask a classroom full children, they will tell you that they are special. If you ask college students, few will say they want to spend their careers as “just another cog” in a corporate machine. Yet, so many of us become caught in the day-to-day challenges of our jobs. Instead of feeling that […]

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Posted in: Marketing, Social Capital, Strategies | Leave a Comment

Social Capital Helps You Find a Better Job

Written by: Bill Sherman on Tuesday, 8 July 2008, 11:42 AM

Many people use their network to find a job. However, can you use your network to find a better job? Or if you just were let go from a company, how can you make yourself more competitive than other job seekers? That’s the question that Bonnie Erickson asked when she conducted research with security-industry employees […]

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Posted in: Global Relationships, Social Capital, Strategies | 1 Comment on Social Capital Helps You Find a Better Job

Social Networking Magpies

Written by: Bill Sherman on Tuesday, 1 July 2008, 12:00 PM

Social networking provides a tempting strategy. If you increase the total size of the network, you will benefit by knowing more people. Here are some examples: Pass out a non-ending stream of business cards; Go to more networking functions; and Become a connection collector on LinkedIn. People who fully adopt this social networking strategy are […]

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Posted in: Professional Relationships, Social Capital, Stories and Examples, Strategies | Leave a Comment
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